Monetization. Animate Android Paywalls with Rive and Lottie Custom Components

RevenueCat has expanded Paywalls V2 with the ability to embed custom animations directly into Android paywalls using Rive and Lottie. The platform's component tree architecture, which includes stacks, text, buttons, images, video, and carousels, now extends to support animated elements that respond to user interactions and app events. This means developers can create interactive characters and celebratory animations that trigger at specific moments, such as when a trial begins, all configured server-side through the dashboard without requiring an app release.

For mobile studios focused on monetization, this capability represents a significant opportunity to enhance paywall engagement and conversion rates. By leveraging custom animations that feel native and responsive, teams can differentiate their subscription flows and create memorable user experiences that encourage trial sign-ups and premium conversions. The server-driven approach eliminates deployment friction, allowing rapid A/B testing of different animation strategies to identify what resonates most with their audience.